The word “fake” is being used regularly around world, especially in politics, journalism and the media. News anchors, opinion broadcasters and media outlets are often chided and ostracised, even ridiculed for sharing fake news. Needless to say, there is a strong disdain against false publication of stories, partial dissemination of information, the withholding of critical data or the manipulation of a narrative to suit a particular agenda. People are seeking authentic reporting of facts. As it is often said in law enforcement, they want the entire truth and nothing but the truth. Our generation is crying out for all things real, not just news, but also people.

People desire authentic people in their lives. They want leaders, friends, spouses and co-workers who are genuine and sincere, not hypocritical, pretentious or deceptive. Authentic people live what they profess. There is nothing more disheartening than to see someone living contrary to what they preach, teach or communicate. Whenever we see these type of people, we know they are not real and consequently we do not desire them to be our role models. The lack of authenticity was one of the problems that Jesus encountered among the Pharisees. They projected righteousness and marketed pure religion, but were often duplicitous, jealous and hateful. They lacked authenticity. Jesus did not pretend to be what he was not. He embraced being a Servant and a Son, and was true to His calling to the cross. Being authentic is not only being sincere and genuine, it is also being consistent in who you are.

One of the quickest ways to breakdown or ruin a relationship between a leader and a follower is for the leader to live an in-authentic life. Whenever there is no authenticity, respect and loyalty toward a leader or person will be erode sooner than later. People are reluctant to invest trust in those they have difficulty trusting. Authentic people are not perfect, but they love people more than things and desire the best for others. They are not afraid to express their emotions but manage them as blessings rather than abusive weapons in relationship. Being authentic is being secure in your talents and competencies.

Are you authentic? Are you authentic with others or do you live a double life? Ask God to make you genuine and sincere in who you are and what you do!